Keith started in the industry in 1996 while attending Messiah College (Grantham, PA). He started in the service department building and repairing bicycles. Upon graduation he pursued web development but couldn’t shake his passion for cycling. While racing mountain bikes, time trialing and competing on a Tandem, he decided to quit his job and returned to bicycle retail. After seven years of managing and gaining training from companies such as Cannondale, Trek, Shimano, Rockshox and others, he has opened “Blood Sweat Gears ” with his family to use his knowledge and passion for all things bicycle to help you keep your pedals turning and wheels spinning. Keith continues to be an avid cyclist racing his road, mountain, and CX bicycles. He gets out to ride almost everyday of the week. Cycling and Wrenching on Bikes is his passion.