Keith Isenberg - Owner • Mechanic • Cyclist
Keith started in the industry in 1996 while attending Messiah
College (Grantham, PA). He started in the service department building and repairing bicycles. Upon graduation he pursued web development but couldn’t shake his passion for cycling. While racing mountain bikes, time trialing and competing on a Tandem, he decided to quit his job and returned to bicycle retail. After seven years of managing and gaining training from companies such as Cannondale, Trek, Shimano, Rockshox and others, he has opened “Blood Sweat Gears Cycle and Skate Shop” with his family to use his knowledge and passion for all things bicycle to help you keep your pedals turning and wheels spinning. Keith continues to be an avid cyclist racing his road, mountain, and CX bicycles. He gets out to ride almost everyday of the week. Cycling is his passion.
College (Grantham, PA). He started in the service department building and repairing bicycles. Upon graduation he pursued web development but couldn’t shake his passion for cycling. While racing mountain bikes, time trialing and competing on a Tandem, he decided to quit his job and returned to bicycle retail. After seven years of managing and gaining training from companies such as Cannondale, Trek, Shimano, Rockshox and others, he has opened “Blood Sweat Gears Cycle and Skate Shop” with his family to use his knowledge and passion for all things bicycle to help you keep your pedals turning and wheels spinning. Keith continues to be an avid cyclist racing his road, mountain, and CX bicycles. He gets out to ride almost everyday of the week. Cycling is his passion.
Robin Isenberg - Co-owner • Recreational Cyclist • Mother
Robin had worked in retail for 5 years at a family owned farmers market. She brings her experience in customer service and the feminine perspective to a sport that has been dominated by the masculine. She hopes to share her passion for riding her road and comfort bike on local roads and improved bicycle paths with you.
Tree Isenberg - Partner • Graphic Designer • Recreational Cyclist
Tree has been in the graphic design field since 2002. She has a degree in commercial photography and graphic design and is very passionate about music, sub culture and design. The logo, ads for the store, BSG
T-shirts, store kit, Velo 16 and this web site were designed by her. She enjoys running, mountain biking, road biking and messing around on her skate board.